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The Emilia Rose Story

Emilia first came up with the idea of Chosen by Emilia Rose when she was trying to find contemporary bridal and fashion jewellery online in the UK, at an affordable price. Frustrated by the lack of inexpensive good quality jewellery and gifts, she felt there could be an alternative. Unified by their appreciation of good design, Emilia teamed up with a range of British designers, wholesalers and worldwide manufactures that set about re-defining the retail process. The idea was simple, work directly with the makers and bring unique jewellery and gifts to everyone, everywhere at a fair price.